SunHub’s story begins with a commitment to accessible, sustainable energy. It traces its roots to 2007, when the ownership team founded YellowLite, a residential and commercial solar installation company. With a mission to make solar energy available to everyone, YellowLite quickly grew into Ohio’s largest solar installer. The company’s success fueled a pioneering spirit that laid the foundation for SunHub, an entity that branched off in 2020 to reimagine how solar equipment is distributed and sold.
A New Approach to Solar Equipment
SunHub began with a clear mission: to reimagine the lifecycle of solar equipment.
The company recognized a gap in the market—solar equipment and modules nearing the end of their life still had value, but a significant portion of the industry wasn’t capitalizing on it. SunHub entered the market by purchasing used or surplus equipment, confident that buyers existed who needed affordable solar panels. This innovative model aimed to provide cost-effective solar solutions in a seller’s market.
With this idea at the core, SunHub also envisioned a digital marketplace where buyers could easily find and purchase used solar equipment. This online marketplace became a hub for those in need of solar solutions, offering transparency and ease of access to both buyers and sellers. It wasn’t long before SunHub started gaining traction, driven by the demands of an evolving solar industry.
Growth Beyond Equipment Resale
As SunHub’s customer base expanded, so did their demands. Customers began requesting services beyond the simple resale of solar equipment. Encouraged by this feedback, SunHub continued to invest in its digital distribution model while establishing relationships with manufacturers. These partnerships allowed the company to facilitate solar deals of all sizes, from small-scale installations to large utility projects.
In a short time, SunHub evolved from a resale-focused platform to a central procurement arm for the solar industry’s top manufacturers and suppliers. Their customer-driven approach became the bedrock of their growth, and they soon became an integral part of the industry’s supply chain, offering streamlined, efficient solutions for sourcing solar equipment.
Remarkable Growth and Continuous Innovation
Since its inception in 2020, SunHub has experienced remarkable growth. Between 2021 and 2022, the company saw a staggering 5,400% increase in growth. From 2023 to 2024, the upward trajectory continued with a 145% rise in new registrations, a 184% increase in registered sellers, a 20% boost in marketplace transactions, and a 345% surge in order volume. These numbers reflect SunHub’s commitment to adaptability and progress, constantly evolving to meet the solar industry’s dynamic needs.
Innovation has always been at the heart of SunHub’s mission, and the launch of the industry’s first Solar Trader Platform in 2023 stands as a testament to this ethos. This chat-based platform streamlines the online solar procurement process, facilitating smooth negotiations and transactions between buyers and sellers. By simplifying the solar buying process, SunHub is playing a pivotal role in shaping the future of solar procurement.
A Hub for Solar Buyers and Sellers
SunHub’s marketplace provides a dynamic platform for reputable manufacturers, distributors, and installers to connect. From pallet-sized purchases to large utility-scale projects, SunHub’s platform caters to deals of all shapes and sizes. For those who prefer a personal touch, SunHub’s representatives are available to offer assistance throughout the purchasing process. Meanwhile, the Solar Trader Platform allows buyers and sellers to negotiate terms anonymously, generating legally binding contracts once agreements are made.
The Road Ahead
Looking forward, SunHub remains dedicated to redefining the solar industry landscape. With each innovation, the company strives to make solar procurement more accessible, user-friendly, and impactful. As a growing force in the solar sector, SunHub is committed to evolving continuously, providing even more advanced solutions and opportunities for those engaged in the industry.
The journey of SunHub is far from over. With a focus on technology-driven solutions and a community of empowered participants, SunHub is shaping a future where the solar industry thrives on efficiency, innovation, and collaboration.